A full service PR Consulting Agency based in Los Angeles, CA, founded by Pernille Kjeldsen.

Pernille started her career in art with an internship at Gallery The Hole in New York City during her Masters Program at Copenhagen Business School. Following completion of her masters and several years working in PR in Denmark, she decided to move to Los Angeles in 2016 to elevate her career focused on art and design. Pernille worked full time for the Danish artist, Mikael Brandrup, as PR & Partnership Director from 2016-2020, after which she decided to start her own PR Consulting Agency. She has worked with galleries, artists, interior companies, thought leaders and tech startups globally and has built an impressive network in the industry. On behalf of its clients, Pernille has worked with writers to secure thoughtful inclusion in publications such as Architectural Digest, Forbes, NY Times, The Guardian, Cultured Magazine, Artnews, The Times, Artnet, LA Times, ELLE Decor, Flaunt Magazine, Hypebeast, Galerie Magazine, The Art Newspaper, Bloomberg, Fast Company, Wallpaper, Cosmopolitan, Bloomberg and many others.

Pernille has initiated and managed partnerships with brands such as SLS Hotel, W Hotel, Bentley Motors, Nike, Google, Amex, among others. The Summer of 2022 she organized all PR around Hexton Gallery’s Christo and Jeanne-Claude Aspen exhibition. For this year’s Frieze LA, she organized all PR and events surrounding Carpenters Workshop Gallery’s exhibition with Dutch designer Maarten Baas, securing significant press coverage as well as bringing in editors and art influencers to attend the show opening. Through her clients she has worked with celebrities such Sir David Attenborough, Antonio Banderas, Adrian Grenier and thought leader David Meltzer.

With a Masters in Communication and Leadership coupled with 10+ years working in the field of PR for fashion, design and art, Pernille brings in-depth experience to navigate your field and set you apart from competitors. Pernille is an expert in storytelling across multi-platforms by unlocking each project's narrative and creating a meaningful strategy that connects you to wider audiences. She is very passionate about the art of branding and creating opportunities based upon strategic storytelling and alignment of her client’s assets. To her, it’s important not to look at each individual field separately; such as PR, Marketing, etc., but to synchronize and combine the different areas of your business to succeed and strengthen your overall brand.

Best, Pernille